Where do we go from here?

This week DMP officially released information on their new translating venture to ANN:

The program is set to feature over a thousand manga titles or as many as "a few thousand," mostly in the boys love genre, to establish a following before branching out into other genres and possibly novels, Sasahara said. The business model will allow for DMP, the Japanese licensors, and the translators to each receive a cut of digital sales, and additional revenue will come from derivatives such as advertising, and possibly television or other adaptations of manga titles. Titles that perform well online may also go into print.

According to Sasahara, the venture was established as a reaction to the high up-front costs of licensing manga titles, coupled with long production time. He states that he was not aware of the Digital Comics Association's plan to work with U.S. publishers in a coalition against scanlation aggregators. He said that DMP's new program has been in development for over a year, and that "a few" unnamed content providers in Japan have verbally agreed to participate.

Sasahara also indicated that DMP would like to invite translation/lettering groups to the DMP offices at the company's expense for a presentation on the program in the near future.

It would seem DMP wants to become a legal BL aggregator site. But how do they intend on getting thousands of titles overnight? I believe they want those scanlations already in existence. All those titles Dangerous Pleasure, Nakama, and Arigatomina have been working on for years. I'm sure some scans will need touch ups here and there but for the most part I believe DMP just wants all these scans under their name. They're just doing what One Manga or Manga Fox already do but are actually asking the scanlators for permission to post their work and promising pay someday...maybe.

I can't really make heads or tails of this. My knee-jerk reaction is to not trust DMP because they are the big evil company who only cares about money. However DMP is at a disadvantage in this situation. They do not have the scans and they do not have the fans. By teaming up with scanlators they gain both. However, once DMP has a hold of those scans and the fans the power balance will shift, this is one reason why scanlators are probably wary about negotiating with DMP.

I wish the scanlators luck. And who knows, maybe this new initiative will transform the corporate manga world. A BL aggregator is a wonderful idea and if done right has the ability to be beneficial to all. So I'm just gonna wait to see how this all pans out.